Zhao Jun Insists On High Quality Original Line

Speaking of TITTALLON brand, many friends may not be familiar with it, or even feel a bit mysterious.

This brand, founded in 2008, has been put on the market at the beginning of its creation, which is comparable to the price of international first-line brand products.

Why are you so confident? Zhao Jun, the head of the brand, said in an interview with us that this is due to their ultimate pursuit of quality. TITTALLON has no choice.

The line will not compromise on product quality for sale.

To do an ordinary product, almost can be done, and then to lower the price and run the volume. This may be the idea of most people. From my personal point of view, I prefer to be different from others. What the body wants to do is what others can not do. The manufacturing industry is the quality of wisdom and quality. Now, except for its own factory, I can not find a factory that can work as an agent. This may be "extraordinary". At least, it is already extraordinary. Our products are sold abroad with international brands.

Outdoor products are more fashionable and casual. Although they still use professional outdoor fabric technology, they are relaxed and relaxed in design, especially the city series. At first glance, they are more like personalized fashion. Some styles are not very eye-catching, and all kinds of pocket accessories are fully functional and meticulous like precision instruments.

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Still retain a high degree of professionalism, maintain the traditional technology and technology style, while there is no lack of novelty.

However, skiing series is still characterized by professionalism. Skiwear itself is specially built for skiing. Super high permeability, elastic and professional details make you feel that skiing in professional ski suits is quite different from wearing other kinds of ski suits and down garments.

With the success of the 2022 Olympic Winter Games, people have had an unprecedented demand for winter sports. From this ISPO, it is obvious that they can feel it.

There will be many ski related brands entering.

As the first brand to launch high-end ski suit in China, of course, I am looking forward to it. But this expectation is not to say how many people sell the brand and how many people are wearing the ski suit. After all, the quality and price of the technology are placed here, but more and more people try and enjoy ice and snow sports. More and more people know how to dress and choose the right ski suit to ski, and recognize our insistence on original design and quality.

In China, the development of the market is bound to go through such a stage. After finding a new business opportunity, there will be a large number of merchants rushing headlong into the competition, resulting in homogenization competition and excess market demand, and then continue to shuffle and eliminate. For TITTALLON, the best way is to stick to their pursuit and brand concept, and do well in their products.

At present, our main energy is still on the line, on the one hand, because of some positioning of the product itself, after all, the high priced goods are hard to sell on the Internet, and more is a function of draining under the line, and then some dealers who started to do the body extension from 12 years or earlier, I really appreciate them, though I didn't say this to my face, because there is no so-called historical culture and precipitation accumulation in the brand of the body extension.

Then the body is doing very professional products. If we open up the online market, we will also need very professional and efficient services. I have a very high demand for the team. If I fail to do something, I can only slow down some things.

Compared with the domestic market, the business of foreign trade is more simple and simple.

There are a lot of things to worry about in the domestic market. I didn't have much experience when I first started. But some of the dealers and friends from some outdoor circles gave me some help, support and advice. It seems to be totally different from outdoor business and other businesses. It's more like making friends.

Some people are pessimistic that China will be worse than it is now, but I don't think so. Nowadays, young people are different from our generation. They receive more information, know more about what they want and have their own ideas, and TITTALLON is prepared for these people. And I believe there will be more small and exquisite brands in the market. They may not have a large scale, but they all have their own distinct personality characteristics to attract these young people with distinct personality.