Fashion Trends In Fashion Design Seven

How to use the trend of product development?

Liu Yong:

In each category development, we will make several elements (colors and fabrics) from fashion based on fashion trends. And design, style) to analyze. For example, color is composed of several colors, and what trends are there in design and graphics? And so on.

In brand enterprises, the director of commodities needs to grasp the overall style of the brand in the light of the trend of fashion. than If spring and summer of 2009, many international brands will use cotton, linen and other natural materials to create environmental concepts. We design The team will also seize this trend and make the product develop in this direction. Seven wolves have two series: business leisure, fashion and leisure. We will study the trend of business casual wear. Western-style clothes, changing the way of wearing and matching can form the prevailing business and leisure. Similarly, fashion break. Leisure products may involve young people's way of dressing and mashup style, so fashion and leisure will be strong. Bright and contrasting colors.

Ji Wenbo:

Every time I order, the new product will be released not only from economic considerations, but from the whole garment. Reason and design point to consider. For example, what does my brand say to consumers? Color and wind What is the direction of all aspects of the grid?

Our brands aim at a higher level of clothing, so we will consciously study it. They gradually promoted the results of the study.

Wang Yutao:

First of all, we should focus on the brand itself and combine the brand trend with the fashion trend. Second, pay attention to customers' consumption. Characteristic. It is not blindly copying the fashion trend.

Yang Qibin:

Designers need to know how to pick fashion trends. Designers should have a needle on the premise of knowing their brand positioning. Choose the right color, style and so on from the fashion trend.

Mr. CABBEEN:

We will have the conclusion of the fashion trend after our comprehensive judgement. This conclusion is closely related to our target consumption. Group. The popular trend released by professional bodies is a forward-looking analysis of the international situation as a whole. International fashion color The new technology, new fabric information and so on have great reference value to me, but I can not follow the fashion trend. "Potential" to design. It is always a reference, and it is also a one-sided word.

I believe that if we treasure our brand and make our brand bigger and stronger, the business should be very heavy. Depending on your own judgement, it is necessary to set up relevant departments or agencies to collect forward-looking information and market conditions. At the same time, we should get some direct experience and finally make our own brand style. Choice.

Shi Jie:

The brand must have its own style, so designers should take different needs for fashion trends. "Weak water three thousand take one." Ladle. There is no better or better trend in fashion. It is only suitable for its own style and suitable for the future development of the brand. Developing direction is the best. I think we need to start from the brand style to distinguish which trends are able to brand. Bonus points.

Wang Wei:

Before we plan for each season, we will carefully study the forecast report of fashion trend according to brand positioning. First According to its brand, the product is composed of several colors, and the styles, accessories and so on are taken into account. Popular fabrics Texture and style also play an important guiding role.

Fashion is complex and changeable, and brand positioning and brand style are relatively fixed. In product research How to balance the relationship between them? This is a problem that troubles many enterprises and designers.